Advertising and society : an introduction /

Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society.Expanded with five new chapters covering the impact of emerging technologies, includi...

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Bibliographic Details
Other Authors: Pardun, Carol J. (Editor)
Format: Online Resource eBook
Published: Chichester, West Sussex, England : Wiley Blackwell, 2014.
Edition:Second edition.
Online Access:Ebook Central Academic Complete
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